Sales In a Competitive Society.

It will interest you to know that in today's world,companies are looking for all means to help promote their goods and services and Nigeria is not left out of it.
Taking us to the pedigree of sales which has moved from various levels to the present age to another
How do we really win when we don't have a winning plan?
That is why it is of uttermost importance that we design and map out our plans.
What are the winning plans?

• Investigation of direct and indirect competitors  
• Assessment of competitive advantage
• Training and development for employee.
• Teamwork
• Creativity

Sales Strategy For Success Driven Firms
It is very important for companies to know that if they must succeed,they need restructure their work pattern.Old plans have not given us much result and we therefore need to employ new machineries.

What are this machineries?

·     Leveraging on existing accounts.

·         Developing New Accounts.

·         Sensitization via promotions/partner meeting.

·         Collaborating with other companies

·         Developing New brands.

·         Generating leads via Social Media Marketing.

          Active Participation in OEM workshops.

·         Effective Reporting System

·         Working towards Becoming Gold partners with existing OEM.

·         pricing plan/Review.

    Detailed product or services benefits

  Operational plan

Knowing that our product are sold to both mass affluent and mass retail market

I will sell solution to the public sector and work closely with team members to aid them sell same product to the private sector and religious institution while promoting the value of team work and recognition of excellent performance of  team members. The technical and non-technical staff of the organization will be trained and retrained to maintain a competitive edge over competitors in the area of sales. Daily and Monthly general meeting will be organized to review sales and plans of strategies to be employed for subsequent month. Daily call plans of locations and client to be visited by sales team will be enforced. 

Lastly,we must know what our competitors are doing to have a edge over us...

Thanks for taking out time to read this piece.

Sales In Todays world

I Hate to Sell, But… Part 2

Selling is part of small business growth. For some of those small business owners and sales professionals, they internally recognize they must sell, but still have this repeating thought of “I hate to sell.”

Possibly this thought of “I hate to sell” is the united with this one of “cold calling is dead?”  Salespeople just starting out who may not have the network necessary to spread the word about their solutions must call people they do not know.

Years ago cold calling involved driving from business to business; getting out of the car; walking up and physically knocking on the door after door. Today, phones along with the plethora of smart devices have removed the necessity of traveling by car and knocking on doors. Now telephones become the door knocking and voice mails become the door ringers.
Part of the reason for the intense dislike for cold calling is from our childhood experiences.  We were told not to talk to strangers and do not go where we were not invited or ask.  Cold calling challenges both of those negative conditioning experiences.
I once heard this statement made about strangers “they are friends I do not know.”  By changing how we look at things, the things we look at may change.
Right now possibly your small business landscape shouts “I hate to sell.” By seeing that new landscape with the different eyes such as “I love to cold call because I am meeting friends I did not know I had” may help to reverse that internal attitude.
You and only you have 100% control of what you allow to stay inside your brain.  Now is the time to remove that “I hate to sell” record and replace it with a new record that will support you in your small business growth.